VP Marketing—Tom Ford, New York
Tom Ford is seeking a VP of Marketing & Communications in New York, NY who will be accountable for the implementation of regional Marketing initiatives which increase customer awareness and loyalty for the Tom Ford Fashion brand.
Tom Ford is a modern luxury house known for its distinctive blend of sensuality, precision, and cultural influence across fashion, beauty, and accessories. Founded in 2005 by designer Tom Ford, the brand quickly established itself as a defining voice in contemporary luxury, merging cinematic storytelling with sharp, tailored design. Now operating under the ownership of Estée Lauder Companies (fashion licensed to Ermenegildo Zegna Group), Tom Ford continues to shape global perceptions of modern glamour while evolving its presence across key markets.
The Vice President of Marketing & Communications is responsible for the design, implementation and monitoring of effective marketing strategies that align with the business goals and strengthen Tom Ford Fashion’s market position. Partnering with the Merchandising, Brand and Commercial leadership teams, this role will steward the Tom Ford Fashion brand image in the Americas, driving commercial success through press, VIP, events which deliver a measurable cultural and business impact.
What’s the scope
The Vice President of Marketing & Communications leads the development and execution of the regional marketing strategy across the Americas, aligning closely with global brand vision. The role oversees integrated campaigns spanning retail, digital, PR, events, and VIP engagement to drive both brand equity and commercial performance. It also owns budget management, KPI tracking, and cross-functional coordination to ensure measurable impact across all brand touchpoints.
Who this is for
This role is for a senior luxury marketing leader with strong experience across communications, brand, and commercial functions. It requires someone who can translate creative vision into structured, full-funnel campaigns while managing complex stakeholder relationships across global and regional teams. The ideal candidate combines aesthetic sensibility with business discipline, capable of leading teams and driving results in a high-performance environment.
Why this matters
This position is central to shaping how Tom Ford Fashion shows up culturally and commercially in one of its most important regions. It ensures that brand expression—from press to events to partnerships—drives both desirability and measurable business outcomes. In a luxury landscape where image and influence are tightly linked to revenue, the role safeguards the balance between creative excellence and performance.
